Hair Color Info
Advice & information on choosing the right hair color,
hair color products and general hair health.

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Clairol Salon Formula, an oil shampoo tint, is a permanent, penetrat­ ing type of haircoloring and one of the finest tints you can use. Its natural looking colors leave the hair in the best possible condition. In addi­ tion to color, Salon Formula contains a superfine, liquid shampoo that cleanses the hair as it colors. It is formulated with fine conditioning oils that leave the hair soft and lustrous.


Salon Formula comes in a wide range of colors to match or change the natural shade of the hair. There are 34 colors in the regular series.

To make color selection easier and more accurate, the colors have been divided into three groups according to their basic tone values. Shades with no red are classified as Drab; those with some red or gold tones are in the Warm series and those with a great deal of red are included in the Very Warm series.

A new and exciting series of colors is called the Red Fashion Colors. These frankly red shades range from light to deep, fiery reds.




9 A Light Ash Blonde 11 A Light Blonde

10B Medium Ash Blonde 10A Golden Blonde

  • Ash Blonde IOC Light Titian Blonde
    15G Light Drab Blonde 10D Deep Golden Blonde
    15E Dark Ash Blonde 11B Reddish Blonde
  • Light Drab Brown 15A Medium Blonde
  • Medium Drab Brown 15C Dark Titian Blonde
  • Dark Drab Brown 11 Light Golden Brown
  • Black 15D Golden Brown
  • Blue-Black 11 ID Deep Golden Brown


Extra Lite C 15B Mink Brown

Extra Lite D 16A Light Warm Brown

12A Light Auburn 16C Light Brown

12B Light Bronze Auburn 16B Russet Brown

14A Dark Auburn 17A Medium Warm Brown

14B Dark Bronze Auburn 18A Dark Warm Brown
10 Honey Brown
12 Titian Brown

In addition to these colors there are Salon Formula Creme Toners, for which hair must be highly pre-bleached, see Chapter 10—"How To Apply Creme Toners."


The colors on the Salon Formula Color Chart show the results ob­tained when these colors are used on 100% gray or white hair. For this reason, the following two factors must be considered when selecting a Salon Formula color:

1. The percentage of white or gray in the hair.

The white and gray hairs will develop to the exact shade selected, but the natural pigment in the hair will be a deeper shade.

2. The color of the patron's own natural hair, and the amount of
natural red pigment present.


Here are some general rules for selecting a Salon Formula color:

  • If the patron is 100% gray, use the color on the Color Chart which
    exactly matches the shade desired.
  • If the patron is 50% gray, select a color one shade lighter than
    the final shade desired.
  • If the patron is 25% gray or less, select a color two shades lighter
    than the final shade desired.
  • If the patron desires a shade lighter than her natural color, and
    she wants to cover her gray hair, the hair must first be pre-bleached.
    This is essential because, in using a shampoo tint like Salon For­
    mula, the hair will become darker if color is applied to color. The
    basic rule of Oil Shampoo Tinting is "color on color goes darker."


In selecting a Salon Formula color, take into consideration the nat­ ural hair shade and its tones.

For example, if the hair naturally contains a great deal of red pigment and a Warm or Very Warm color is used, the final result may be too red. To prevent this, it is preferable to use a Drab color, although, even with a Drab color, a warm tone may result. Here is an example to show how percentage of gray and natural pigmentation will affect color selection:

A patron with virgin hair has 25 % gray and 75 % dark, drab brown pigment. The brown pigment matches Number 18 Dark Drab Brown on the Color Chart. In order to cover the gray and achieve a shade as close as possible to the natural shade, follow this rule: With 25% gray or less, select a color two shades lighter than the final shade desired. Pick Number 16 Light Drab Brown.

However, if the patron desires a warmer tone, the equivalent number in the Very Warm series should be used. This number, as you will see on the Chart, is 16A Light Warm Brown.

Now let us suppose that a patron has the same 25% gray, but this time has 75 % brown hair which is a dark, warm shade rather than a dark drab shade. Here the color matched in the Chart is 18A Dark Warm Brown, so select a color two shades lighter, which is 16A. If, however, the patron desires the least amount of red or warmth possible, Number 16 is to be used. The effect of Number 16 on this type of hair will be to drab the red or warm tones, whereas 16A will increase the amount of warmth or red tones.

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